Mrttika- IRA Candles
Mttik is a Sanskrit word referring fragrance of clay derived from the wet earth.
Collaborating with Artisans of Dharavi, We have developed a collection of All Natural Vegan Soy Wax candles in Terracotta Jars.
Why terracotta jars?
97% of the consumers dont reuse their candles jars/ containers. How can we as a sustainable brand help is what we thought as reuse is one of the important principles of sustainability?
That is when we came up with a collection wherein we can help local artisans sustain their craft as well as reduce post-consumer waste of the containers after using the candles.